What is?

Simulator for the simulation of companies of the manufacturing industry. Companies must produce and sell durable consumer goods, which are marketed in various regions. The manufacturing simulator reproduces operating conditions of the main functional areas of a factory, such as production management, costs, finance, sales, and human resources.

The simulated companies are public corporations and therefore have shares listed on the fictitious Stock Exchange. The values of these actions vary according to the companies performance, being also influenced by the simulated macroeconomic situation and other variables, which the simulation coordinator manipulates.

Recommendation of Use

Academia:
- Undergraduate and postgraduate courses related to business

Corporate:
- Factories in the industry

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Industria

How it works?

For each simulated period, it is necessary to plan the machinery and raw materials, sales forms, and the number of employees to be hired or fired.

Demand considers factors such as price, term, advertising, product quality (R&D), seasonality of the period, growth of the economy, and the decisions of the other participants (competitors).

Employees can have their productivity modified by factors such as training, salary level, profit-sharing policies, among others.

WebSimulator Features

Get to know the features of the WebSimulator, Bernard’s business simulation environment.

Support Material

Reference documents for simulator users. The coordinator can also add his own material.

English, Portuguese and Spanish

WebSimulator is available in different languages.

Grades Worksheet

Control of the performance of simulation participants.

Track

History of accesses and actions in the WebSimulator, of each participant of the simulation.

Certificate of Participation

Issuance of certificates to participants.

Board

Space for messages to all participants of the simulation.

Messages

Direct communication between coordinator and participants inside the simulator.

Schedule

Scheduling and control of simulation activities.

Individual and Collective Access

Access by individual users or by the team.
Manufacturing Simulator Features

Information on the Manufacturing Business Simulator.

Customizable Scenarios

The simulation coordinator draws the economic scenario of each round, controlling several variables to define the level of complexity of the game. Therefore, each company game is unique, and the scenarios are numerous.

Taking of Assets

Bank loans and financing are collateralized, i.e., if the company fails to pay them for rounds, the bank will take assets (buildings, facilities, and land) to clear debts in arrears.

DSS and Investment Funds Modules

It is possible to expand the possibilities of the company game and use more simulator resources. The Decision Support System (DSS) is a tool to assist participants during the decision-making process. The Investment Funds Simulator, as its name implies, simulates the management of investment funds.

Foreign Trade

Exports correspond to a significant share of the company’s sales. This share will be affected by macroeconomic variables, that is, variables that the company practically has no influence on, and microeconomic variables, to which the company can effectively compete in the market.

Charts

Users visualize and analyze the results of managerial simulation using macroeconomic and corporate charts. Indicators of the market, economy, and companies and their performance are presented.

Merger of Companies

The merger is the union of companies to form a new one, which will succeed them in all rights and obligations. In the simulation, the merger is treated in a simplified way, with the corporate adjustments being made through the exchange of shares between the companies involved.

Corporate Social Responsibility

Corporate Social Responsibility (CSR) can be defined by voluntary actions carried out in the social and environmental sphere. The CSR and environmental actions to be carried out must be approved by the Board of Directors (coordinator of the simulation), indicating the areas to prioritize.

Sales by Region

Each company is located in one region, where distribution costs are lower, but companies can sell in all regions. There is also a last region characterized by areas with customers but without companies installed (which may be the foreign market).

Reports

The financial, market, operational, macroeconomic, and cost reports are available in the simulator. The information contained in them is essential and is used as the basis for the companies’ decision-making.

Corporate Recovery and Bankruptcy

Judicial recovery is a procedure for renegotiating debts to avoid a possible bankruptcy filing. This procedure can be requested when the company has delays and must be negotiated with the coordinator.

R&D and Product Quality

Product quality is a direct result of research and development (R&D) investments. It is not known how much to invest to improve the quality of the product. What is known is that the higher the investment, the greater the likelihood of improvement in product quality.

Employee Strikes
Within each company, there is a union movement that follows the level of motivation of the employees. The strike’s intensity will be determined by the degree of wage differentials, eventual delays in the payment of salaries, and layoffs.